Finding Everything You Need On Craigslist

Craigslist is an extensive community offering a variety of products and services as well as forums for like-minded individuals to discuss.

It also receives approximately four billion page views per month making it clear that there are many people who already realize the value of Craigslist. However, there are many who don’t quite understand Craigslist yet. This article will focus on answering three important questions related to Craigslist for those who do not fully understand what is and how they can use it.

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What Is Craigslist?

One of the most elementary questions many people have regarding Craigslist, is what is it? is essentially akin to a combination of a newspaper’s classified section combined with the editorial page and a job seekers website all offered online for easy access.

It is an online community that features an extensive classified section including sections for sales of a variety of products and services, sections for job advertisements, and even a personals section. Additionally, Craigslist offers locations for individuals to post resumes and a discussion forum where a variety of subjects can be debated and information can be shared.

Sound confusing? It really isn’t. A quick visit to the website.org website will make it immediately clear how much useful this online community really is to people seeking all types of information, products, and services. Not only does Craigslist offer such a wealth of information but it also conveniently divides this information into geographical regions making it simple to search for products and services offered in a specific area.

How Can Craigslist Help You?

Now that you understand what Craigslist is, you may still wonder how it can help you specifically. There is no one simple answer to this question. The benefits you can gain from Craigslist will depend on what you are looking for from this community.

In this section, we will discuss some of the relevant uses of Craigslist for those who are seeking to purchase products or services, find a job or meet friends or romantic partners, and in the following section, we will discuss how Craigslist can be beneficial to a business.

There is a section on Craigslist specifically for those who are looking to purchase or sell an item. Here those who have items for sale can post an advertisement in an appropriate category and receive responses from those who are interested in this item. Additionally, there is a section for individuals who are seeking a specific item to post an advertisement specifying the item they are looking for and the price they are willing to pay for this item.

Jobs on Website

Craigslist can also be an excellent place to find a job. It offers a section for job seekers to review job advertisements as well as a section for job seekers to post their resumes. One of the major advantages of searching for a job is it offers a variety of flexible options such as telecommute positions and contract positions as well as a full-time and part-time employment.

Craigslist can also help individuals meet platonic or romantic friends. There is a personals section on Craigslist where individuals can post advertisements or view advertisements in search of a friend or date. As with any online dating situation.

Care should be taken to ensure meetings with these potential friends or dates are safe. Arranging initial meetings in public locations or bringing a trusted friend along can help to make these meetings safer.

How Can Craigslist Help Your Business?

Business owners can benefit from using Craigslist. As previously mentioned, Craigslist receives approximately four billion page views per month so advertising on Craigslist makes it easy to reach a large audience with minimal effort. Business owners can use Craigslist in a number of ways.

The most obvious use is to post advertisements touting products and services offered. Another way business owners can use Craigslist is to check out competitors on Craigslist and learn more about how they are reaching potential customers.

Small Startup Companies Benefit from Advertising on Craigslist

Small startup companies often have a great deal of work ahead of them to begin competing with existing companies that are already thriving. These companies may already have established client bases and may have substantial funding budges for the purpose of obtaining new customers.

Customer loyalty can be difficult to break and new companies either have to offer significantly better quality products or services, comparable products or services at reduced prices, or a slick marketing campaign with consumer appeal.

However, smaller companies rarely have the advertising budget necessary to orchestrate an elaborate advertising campaign. This is when becomes a necessity. Smaller companies can focus their energy on creating outstanding advertising copy without spending exorbitant amounts of money to run these advertisements in other forms of media such as newspapers, magazines, television, or radio.

It is important to note that while free advertising is appealing, the advertising should be just as sophisticated as it would in markets where the business owners would be required to pay a fee to run the advertisement. This will help the business to maintain a professional image and will entice potential customers to try their products or services.

Don’t Let the Competition Corner the Market

Another scenario where a business cannot afford not to advertise on Craigslist is when direct competitors are making use of the advertising opportunities on Craigslist. This is important because businesses who do not advertise in the same locations as their competitors are essentially conceding potential customers who peruse those locations to the competitors.

Imagine you own a dog walking business in Portland, Oregon. If there are a large number of members of that community using the local Craigslist website to find dog walkers, you will likely miss out on these business opportunities because these individuals will likely select one of the individuals advertising on Craigslist for their dog walking needs. If you were to place a well-written advertisement in an appropriate section of you may find you are able to gain a market share of the available business.

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There is, however, one caveat to placing advertisements wherever your competitors are advertising. This practice is not considered worthwhile when the market is already saturated with competition. Consider the above example of a dog walker in Portland. If there are a small number of competitors competing for business on Craigslist it is worthwhile to place your own advertisement here.

However, if literally hundreds of dog walkers are flooding the website with their advertisement it is not worthwhile to post an advertisement because your advertisement will likely be lost in the shuffle. It is much more worthwhile to advertise in other locations. Checking Craigslist periodically may still be a good idea because those advertising on it are likely to not see a great gain from this advertising and may resort to other options. When you notice a decline in competitor advertisements, it is a great opportunity to add your advertisement.