Reasons Why Your eCommerce Startup Needs a Mobile App

We know about the advantages that mobile apps provide customers with. It is important to note that these benefits are not limited to the users only. Businesses get presented with a wide array of pros through them.

Starting from boosting their visibility, to ensuring that brand value goes up, mobile apps have a huge amount of advantages.

If I have to give a list of entrepreneurial setups that are observing their prominence growing courtesy of these solutions, the list is endless, to say the least. In this article, I will however be discussing in detail the eCommerce setups, some of the top reasons why you ought to develop an eCommerce app, and the contribution that mobile apps have on their operations as a whole gaining insight into their importance.

So without further ado, let’s begin.

Market Overview of Mobile App Popularity Globally

Get hands-on into the facts and figures that give out the popularity of eCommerce apps globally.

• Current revenues stand at $430.90 billion in 2022.
• Growth in profits is to take place at a CAGR of 9.27% between 2022 to 2026.
• Market volume is projected at $614.40 billion in 2026.
• The number of app downloads stands at 235,261.9 million in 2022.
• Paid-app revenue stands at $5.25 billion in 2022.
• In-app purchases are around $204.90 billion in 2022.

Looking at these figures you may have obtained an overview of the contributing factors to the mobile app being so lucrative.

Check out the graph now to get hindsight into the industry verticals that witnessed immense growth through these solutions.

Image source: adjust.com

The graph above elucidates the growth the eCommerce sector has witnessed courtesy of mobile app development.

These attractive figures have been responsible for huge growth and all thanks to the presence of some popular eCommerce apps, which are:

• Amazon
• Flipkart
• eBay
• Wish
• Wayfair
• Meesho
• Noon

Getting hindsight into the popular eCommerce apps, it becomes clear that the presence of the solution has extremely lucrative prospects indeed particularly if you are a budding entrepreneur. Here are the top reasons to enlighten you of their benefits.

Top Reasons You Mobile Apps for eCommerce Business

When you are about to get an online eCommerce marketplace started, it is important to know why their integration is vital in the first place. I have provided reasons why you need mobile apps for eCommerce setup.

Enhanced Service Quality

Customer relationship is key to gaining a competitive advantage. This is a vital necessity particularly if you are an eCommerce setup.

As a result of getting a mobile app, you will be able to store data seamlessly. These data may be in the form of the customers’ purchasing behavior, followed by their shopping preferences, etc. This in the end will help you to deliver product suggestions that ultimately will go on to boost sales for you.

Boost Brand Value

This is another pro of getting the app advantage. Through the solution, it will become possible for you to ensure that your customers pick you among a crowd of other eCommerce apps.

Particularly when you get yourself a mobile eCommerce app that has a unique set of functionalities and features within, you can be sure of achieving more brand recognition.

Entices More Customers

The initial days of your business require you to attract more customers. This is particularly if you are running a shopping portal.

It needs to be mentioned here though, the enticement factor might go down in a situation wherein you lack a platform. This is where apps come to the rescue. Through it, you will be able to educate customers about new offers and discounts thereby ensuring that the rate of conversions goes up for you.

Reduces Response Time

If talking about the pace of functioning, apps win the race. This is due to the reason that information required for download is considerably lesser. This ensures different actions are easy to undertake.

This is something that makes it necessary in case you are planning to roll out eCommerce app development services, you do so now. It will make shopping and other such activities a convenient task, so to speak.

Enables Personalization

Personalization is extremely crucial if you are running an eCommerce business as it helps to boost the level of customer loyalty and sales.

Therefore, when you get the app advantage, you will get the desired support to personalize the content for each user based on their level of engagement. This follows next by tracking their shopping behavior on the app which in turn will help you to deliver them a unique shopping experience.

Apps > Browsers For Shopping

According to a recent survey, 78% of respondents stated that when it came to making purchases, they relied more on mobile apps in comparison to browsers.

Two reasons are predominantly responsible for this- one is security, and the second is speed.

Check out the graph below to get a hands-on into the same.

Image source: rubygarage.org

Are You Ready to Enter eCommerce App Development Journey?

The reasons listed above make it clear, as a startup that wants to make it big in the field of eCommerce, you get the mobile app advantage.

It is recommended to keep these points, particularly in mind when you are about to start the journey of eCommerce app development services.

• Do your research right to select a design that your app will have.
• Work towards the UI/UX ensuring its user-friendly nature.
• Select features that deliver a personalized shopping experience, alongside ensuring user engagement remains high when they shop from it.
• Know your customers well alongside their requirements so that you can deliver the best to them.
• Choose technologies that allow the eCommerce app to function effectively so that shopping, payment, etc remains easy through it.

With an idea that you have gauged the strategies that you need to implement while performing eCommerce app development services, it is recommended to keep the focus on the cost factor.

How Much Does It Cost to Build an eCommerce App?

When you decide to build mobile apps for eCommerce businesses, you get empowered with a wide array of advantages. This includes gaining customer outreach, getting more orders, and ensuring end-users can share their shopping experience with you. This will prove crucial to your success.

It is important to remember that during development, you keep the budget in check. So, if we have to provide an approximate figure, the cost to build an eCommerce app like Noon will be between $25,000 to $35,000. The cost may go higher if you want to include advanced features in your mobile app.

Remember here that the costs might go up in case of three situations-

• UI/UX is not user-friendly.
• In case the app development task is not outsourced or not done from a place where the app development gets done at budget-friendly prices.
• If features are not relevant or if the constituents do not make shopping easy and convenient for users.

What Does This Entail?

When you set out to build an online eCommerce marketplace, you must focus on the UI/UX and ensure users receive a personalized experience when engaging with the app. Make sure you include features to enable this area to become easy to accomplish. Remember to outsource the services. Keeping all these areas in check will allow for keeping finances intact during eCommerce app development.

Summing Up

The prospect of building mobile apps for eCommerce businesses promises a diverse array of lucrative benefits. It helps to reach out to more customers and user engagement. With the growing number of mobile app users globally, the prospect of developing the solution, particularly for your new startup, will ascertain that more returns start flowing. What are you waiting for, then? Get in touch with a dedicated mobile app development company today to see your eCommerce app development journey achieve fruition. Share your requirements with them to observe your profits going up from the word GO with an app that drives value for you.